Directive
Kill your 30-slide strategy deck.
Why It Matters
If your product roadmap needs a table of contents, you’ve already lost attention. I sat in on a kickoff last week where the team spent 22 minutes explaining the structure of the plan—before mentioning the customer problem. Teams don’t pivot fast when the plan weighs more than a laptop.
Action Item
Today, open that deck. Delete everything except: one customer pain point, one measurable goal, and three key bets. If it doesn’t fit on one crisp slide, it’s not clear enough.
Words to Work By
“If you can’t explain it simply, you don’t understand it well enough.” – Albert Einstein